The early designs of the iPhone 16 family, reported during Q4 2023, saw several iterations of the Action and Camera Buttons as Apple presumably tried out various options in scratch builds and prototypes. The same is true of any design change, including adding a new Button. While the final form factor may not be finalised, the intention is clear.

Facing accusations of trivial upgrades, Apple is out to prove that smartphone innovation isn’t dead with a new artificial intelligence system for its latest iPhones. Its big sell is that it can rewrite your emails and messages, create zany emojis on the fly and turn Siri into a ChatGPT-style chatterbox.